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July 21, 2007

Anne Truitt Zelenka v Peter Drucker

Anne has a solid post that includes this in a recast of something Peter Drucker once wrote:

[from Knowledge Economy (Drucker) vs. Web Economy (Zelenka)

Web workers do not start with their tasks or with their time [Drucker stated that executives start by examing where their time 'goes'.]. They start with their attention. And they do not start out with planning or by finding out where their time actually goes. They start by finding where their attention wanders, and what gives them energy and increased attention. Then they attempt to let their attention flow freely and to cut back on redundant or tired information sources that demand their attention without providing new ideas or insight. Finally they combine what they have found into something new (software, web design, industry analysis, etc.) and make it available on the web where it can earn attention itself and lead to an ongoing multiplication of attention.

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I must send this to my new manager who asked me to send him details of what my deliverables and achievements are going to be for next week.....

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