SlideRocket Goes Mobile, Because We Are

SlideRocket, the web presentation tool, has announced that the company has made its presentations work with HTML5 so they can be shared on the iPhone, and other mobile browsers.

The motivation is simple: more presentations are being shown on mobile devices. And in bars, it seems.

Ben Kepes, SlideRocket Goes Mobile with HTML5

SlideRocket are also timing this release with the release of a survey that found that around a quarter of business travellers frequently leave heir laptops at home and are beginning to rely on mobile devices for their business needs while on the road – by providing for presentations while mobile, SlideRocket gains an advantage over other offerings.

Interestingly enough, the survey found that 30% of respondents actually make sales presentations in a bar – while I can take or leave the metric itself, the reality is that sales professionals in particular are seeing their role become less constrained and are expected to be able to perform their role anywhere and anytime – mobile tools (witness the uptake of the BlackBerry over he past decade or so) are enabling them to achieve this.

While the survey can’t be regarded as a highly accurate statistical test, some of the findings are worth reading about:

• The majority of professionals (90%) deliver sales  presentations outside of the office, with 45% presenting over a meal; 30% presenting  over drinks at a bar and 13% presenting on an airplane.
• iPads rank second to laptops as the preferred presentation tool with projectors and bar napkins falling behind.
• 56% percent of professionals carry both a Smartphone/iPad and a laptop. *Neilson Company Survey, 2010

Here’s a screen shot of the Social Cognition preso I will be giving tomorrow at Defrag.

I won’t be using my iPhone for that one, though.