Putting together a panel for Internet Week in NYC this June. Please go vote so that I can talk with David Armano (@armano) and Chris Boudreaux (@cboudreaux) about work media:
Work Media: How Social Tools Are Changing Business And The Way We Work
Why You Should Go
Work media may change the world of work as much as social media has changed the world of media. What should you be doing to prepare?
Description
Social tools — social media and social networks — have swept through media and society like a tsunami, upsetting everything they touch. What is the coming impact on the world of business, as patterns of interaction, influence, and communication from the open web are adopted and morphed into the enterprise. How will ‘work media’ change the DNA of business, and what should you do to prepare?
Organizer
Stowe Boyd
Stowe Boyd and The Messengers
Stowe Boyd
Front Man, Stowe Boyd and The Messengers
Other Panelists
David Armano
SVP, Edelman Digital
Chris Boudreaux
SVP, Converseon
I admit that I am starting to veer away from ‘social business’ since it seems to be getting taken over by the consultingologists. I am using ‘work media’ to keep the roots of the story tied to what is happening on the open web today, not based on the tired metaphors of old school enterprise software companies. They seem to have taken over social business just as quickly at they did enterprise 2.0, as I muttered about recently (see Social Business and The Retreading Of Failed Business Metaphors).
I am betting they can’t pivot as quickly as I can, and that ‘work media’ will be safe to use for at least 6 or 8 months.
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