Stowe Boyd

a postfuturist at large in the present

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Stowe Boyd

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Economies of small - Seth Godin

I think we embraced scale as a goal when the economies of that scale were so obvious that we didn’t even need to mention them. Now that it’s so much easier to produce a product in the small and market a product in the small, and now that it’s so beneficial to offer a service to just a few, with focus and attention, perhaps we need to rethink the very goal of scale.

Don’t be small because you can’t figure out how to get big. Consider being small because it might be better.

(Source: underpaidgenius)

Posted by Stowe Boyd
April 21, 2011
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24 notes
Source: underpaidgenius

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24 notes

  1. cliveboulton reblogged this from stoweboyd
  2. cliveboulton liked this
  3. kiteza reblogged this from underpaidgenius and added:
    Reblogging so I can use the tag “small is big again”. (and because it’s an interesting idea)
  4. kiteza liked this
  5. stuckinhyperspace said: Small is Beautiful. EFS was way ahead of his time.
  6. stuckinhyperspace liked this
  7. stoweboyd reblogged this from underpaidgenius
  8. underpaidgenius posted this
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Social anthropologist, clairvoyant, postfuturist.

My work is social tools and their impact on media, business, and society.

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