Stowe Boyd

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Apple's iCloud, Steve Jobs Set To Star At Next Week's WWDC -- Kit Eaton

We’ve long suspected Apple would use the June event to reveal its plans to embrace cloud tech, which will presumably leverage its data center in North Carolina for the first time. The idea was given an extra spin over the last several weeks as first Amazon then Google revealed their cloud music locker systems and even made some early moves in the coming battle for consumers. We knew Apple was working on this, but hadn’t finalized its systems yet—but it had made more successes than either of its competitors in securing record label support. We’d even heard it may be called iCloud, because Apple bought the domain to follow its usual iNaming habit.

We’re presuming that iCloud will include a cloud-based music system to adapt iTunes for a streaming-centric future, along with a revamped MobileMe system which could be free, at least in part. But until next week (or until more data leaks out) we’ll have to wait and see.

What we do know more about is that OS X Lion, vital for Apple’s ongoing development of its core Mac business, is going to get headline attention, along with the next big update to the iPhone and iPad’s operating system, iOS 5. Both of these are vital for Apple’s future—particularly now that Macs are making more inroads into the PC market, and that Android’s lead in the smartphone market place seems to have slowed.

I just bought some AAPL, because I think there will be a huge surge next week.iCloud is largely anticipated, but seeing it in action on iPhones will blow the world’s mind. Uploading all the stuff in our iTunes, and live streaming it anywhere.

Posted by Stowe Boyd
May 31, 2011
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Social anthropologist, clairvoyant, postfuturist.

My work is social tools and their impact on media, business, and society.

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