Decision day for MySpace - Telegraph

Emma Barnett, via

The deadline for all bids to buy the struggling social network for a reported price tag of $100 million is understood to be at the close of play of today, Eastern time.

However, none of the potential buyers are believed to have offered enough money in their scheduled bids to date, leaving the competition wide open, according to Allthingsd, a leading technology blog.

Kara Swisher, author of the blog, said: “No one has yet made a good enough bid – in other words, at the more than $100 million level its owner, News Corporation, has sought, [in order] to knock out anyone else.”

Interested parties include Criterion Capital Partners, the private equity company which bought Bebo from AOL last year, and also Mike Jones, the social network’s chief executive.

It’s exactly what will happen to Facebook when social operating systems take root. Who wants to fool around in a social silo when you don’t have to? When following other people is a built-in capability of any computing device Facebook will be just another app, and Twitter will just be one brand of plumbing.

Still: I thought AOL or Yahoo would have been behind the times enough to buy it.