Web 2.0 or Star Wars Quiz
Steve Rubel challenged the Web 2.0 Workgroup guys to take Cerado’s Web 2.0 or Star Wars Quiz, which makes you guess whether a word like Meebo is a Star Wars character or a Web 2.0 company. Steve got a 30, Jeff Clavier got a 33, and Mike Arrington — who the test designer singles out at the person likely to max the test — got a 35. But I edged him out for 36!

Still… none of us got into the 40s. There are just too, too many of these gobbledegook company names.