Stowe Boyd

a postfuturist at large in the present

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Memewatch: Valleyschwag

Since I announced auctioning off 240 days of T shirt wear (see this and that), I have been relentlessly needled by my entire social network. Mostly people think I’m whacked. David Hornik mentioned the Valleyschwag deal, where you can get schwag sent to you monthly for $14.95, without having to actually go to conferences or sleep on the moldy rug at a Bar Camp in Delhi to get the T shirt.

Also, at the Valleyschwag blog I learned that schwag has additional meanings in American street culture:

[from What the urban dictionary says]

Perhaps I’m naive, but I didn’t know that schwag means “…low grade marijuana. This type of marijuana is usually brown, seedy, dry.” My favorite is the usage:

adj- Ewww this schwag ass weed tastes horrible and it didnt get me very high. noun- I hate smoking schwag, but i cant get any dank right now so i guess i’ll have to.

According to the Urban Dictionary, schwag is also “A rock & roll band based in St. Louis, Missouri,” “a fat homely chick,” “an amazing band in London, ON,” “slang for penis,” “of reject status,” “cool or awesome cool and sweet skittles with sprinkles on top!,” and “Give away promo items procured through working an event. Often used in the stagehand world when working corporate or industrial gigs.”

I don’t think that paying the $14.95 will get you any of that kind of schwag.

Posted by Stowe Boyd
April 19, 2006
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About me

Social anthropologist, clairvoyant, postfuturist.

My work is social tools and their impact on media, business, and society.

I am made greater by the sum of my connections, and so are my connections.


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