Subjectivity Is The New Objectivity

guest post by David Cushman

My buddy BadgerGravling pointed me at this from Chris Hambly (note, no search engines were employed in the creating of this linkage… which is kind of Chris’ point.)

From Chris’s blog:

“F*ck Google! Ask Me!.. is this the mentality that Social Media is promoting?”

And of course, it is. Which is why Google is getting all social with its approach to search. Because Subjectivity is the new Objectivity.

Old school journalists really struggle with this. They forget to ask: whose objectivity was it anyway?

No one gets to own objectivity. It’s a very subjective thing…

There are very few truths that remain true no matter who looks upon them or from where or when (of Frege’s Foundations of Arithmetic kind).

Our versions of what was ‘objectively’ true were always a social construct. We’re just having the blinkers lifted now.