Brian Alvey Is Smoking Crack

I’m willing to be wrong, or to have it turn out to be a huge spoof, but Brian Alvey (formerly of Weblogsinc, now AOL) thinks that AOL is going to rebrand itself based on his content management solution, TMZ:

[from Welcome. You’ve got gossip! - The Brian Alvey Weblog]

[…] Last year it [AOL] changed from America Online to AOL and this year AOL will rebrand itself as “TMZ”.

Soon we’ll all be using TMZ Mail, TMZ Messenger, the TMZ Client and TMZ Space (formerly known as AIM Pages).

TMZ will gain members at a rate AOL could never have dreamed of.

It’s going to happen.

I can feel it.

Hmmm. I don’t tihink so.